Wasabi Technologies is on a mission to make cloud data storage a simple and affordable utility, akin to electricity. The company’s primary goal is to store the world’s data by providing a single tier of hot cloud storage that is fast, secure, and predictable in its pricing. Wasabi aims to empower organizations to harness the power of their data without the complexity and high costs associated with other cloud storage providers.
Wasabi Technologies has established a market reputation as a price leader in the cloud storage industry. The company is known for its straightforward pricing model that eliminates egress fees and API request charges, which is a significant differentiator from major hyperscalers. Its reputation is built on providing a service that is not only cost-effective but also reliable and secure, offering features like immutable buckets to protect against data loss. Wasabi is recognized for its focus purely on cloud storage, positioning itself as an expert in this specific domain.
Offerings, Capabilities, and Integrations
Wasabi Technologies provides a universal, one-size-fits-all cloud object storage service. The company’s core offering is designed to be simple, affordable, fast, and secure. Wasabi Technologies’ competitive edge lies in its disruptive pricing model, which eliminates egress fees and charges for API requests. This approach provides predictable costs for its customers, often up to 80% less than larger hyperscale cloud providers. The company offers a single tier of high-performance “hot” cloud storage, meaning data is always readily accessible without complex storage tiers. Wasabi Technologies’ focus on delivering a pure-play cloud storage solution has allowed it to build a reputation for performance and reliability. The company’s services are S3-compatible, allowing for seamless integration with a wide range of existing applications and workflows. Wasabi Technologies has established numerous strategic partnerships with technology leaders to enhance its service offerings and expand its market reach.
Products and Services
Wasabi Technologies’ offerings are centered around its flagship product, Wasabi Hot Cloud Storage.
- Wasabi Hot Cloud Storage: This is a single-tier, high-performance cloud object storage service that serves as the foundation for Wasabi’s other products. It is designed for a wide variety of use cases, including data backup and recovery, active archiving, and media workflows.
- Wasabi AiR: An intelligent media storage solution that integrates AI-powered auto-tagging, transcription, and search capabilities with Wasabi’s Hot Cloud Storage.
- Wasabi Surveillance Cloud: A bundled solution that allows for the extension of capacity for existing surveillance video management systems (VMS) without requiring changes to infrastructure.
- Wasabi Cloud NAS: This service connects on-premises Network Attached Storage (NAS), Storage Area Networks (SAN), or Direct Attached Storage (DAS) to the cloud, freeing up server capacity while keeping data accessible.
- Wasabi Ball Transfer Appliance: A physical appliance that enables the transfer of large amounts of data (up to 100 TB per appliance) to Wasabi Hot Cloud Storage.
- Wasabi Direct Connect: Provides high-speed, private connectivity from a customer’s data center or cloud compute instance to Wasabi.
- Wasabi Bucket Replication: Allows for the copying of data from a storage bucket in one Wasabi region to another within the same continent.
- Wasabi S3 Object Lock: An object-level immutability feature that provides a high level of data security.
Target Customers
Wasabi Technologies primarily targets business-to-business (B2B) clients, ranging from small and medium-sized businesses (SMBs) to large enterprises. The company’s customer base spans a diverse set of industries that have a need for scalable, reliable, and cost-effective data storage solutions. These industries include:
- Media & Entertainment: For storing large media files and streamlining workflows.
- Healthcare: For archiving medical images and patient data securely.
- Education: To meet the data storage needs of educational institutions.
- Public Sector: For government agencies requiring secure and compliant data storage.
- Surveillance & Security: For storing large volumes of video surveillance footage.
Target customers benefit from Wasabi Technologies’ predictable and affordable pricing model, which allows them to store more data and access it freely without incurring unexpected costs. The high performance and security of Wasabi’s storage solutions enable these organizations to manage their growing data volumes effectively and ensure business continuity.
Cloud Integrations and Marketplaces
Wasabi Technologies facilitates cloud integrations primarily through its S3-compatible API, which allows a wide range of third-party applications and services to use Wasabi’s cloud storage. The company actively collaborates with various technology partners to ensure interoperability.
- Technology Alliance Partners
Wasabi Technologies maintains a Technology Alliance Partner Program. This program validates the interoperability of third-party S3-compatible applications with Wasabi’s hot cloud storage. This ensures that customers can seamlessly use their existing applications for backup, archiving, content delivery, and more with Wasabi’s storage infrastructure.
Wasabi Technologies’ strategy for cloud marketplace presence appears to be focused on channel partners and other marketplaces rather than direct listings on the major public cloud platforms.
- AWS Marketplace
There is no evidence to suggest that Wasabi Technologies is available directly on the AWS Marketplace. Wasabi positions itself as a more cost-effective alternative to Amazon S3 and is compatible with the S3 API, allowing for integration with applications that support AWS S3. This compatibility is a core feature of Wasabi’s integration strategy.
- Microsoft Azure Marketplace
Wasabi Technologies does not appear to have a direct listing on the Microsoft Azure Marketplace. The company is often used in multi-cloud environments alongside Azure, where customers can leverage Wasabi for affordable and high-performance storage in conjunction with Azure’s computing services.
- Google Cloud Marketplace
A search of the Google Cloud Marketplace for “Wasabi Technologies” does not yield a direct listing for Wasabi’s storage services. Wasabi’s website discusses pairing its storage with Google Cloud Platform (GCP) as part of a multi-cloud strategy to optimize costs and performance. This integration is achieved through direct connectivity rather than a marketplace offering.
- Other Marketplaces
Wasabi Technologies is available through other cloud marketplaces, such as the Sherweb marketplace and the CANCOM Cloud Marketplace. This indicates a strategy of leveraging managed service providers (MSPs) and other channel partners to deliver its services to a broader customer base.
Key People
- President, CEO & Co-founder: David Friend
- CTO & Co-founder: Jeff Flowers
- EVP & Chief Operating Officer: Marty Falaro
- EVP & Chief Financial Officer: Michael Bayer
- Chief Product Officer: Jim Donovan
- Chief Marketing Officer: Michael Welts
- EVP, Engineering & Operations: Pramod Kalyanasundaram
- SVP, Global Sales: Jonathan Howes
- SVP, Global Marketing: Laurie Mitchell
Key Facts
- Headquarters: Boston, Massachusetts, United States.
- Number of Employees: Approximately 554.
- Annual Revenue: $50 million – $100 million.
- Parent Company: None.
- Subsidiary Companies: GrayMeta.
- Publicly Listed: No.
Analyst Recognition
IDC recognizes Wasabi Technologies in the public cloud infrastructure as a service (IaaS) market. In its 2020 “Worldwide Public Cloud Infrastructure as a Service Market Shares” report, IDC identified Wasabi Technologies as a company that “Shaped the Year”. Additionally, Wasabi Technologies was named a “Contender” in the IDC MarketScape for Public Cloud Cold Storage Services in 2020. The report highlighted Wasabi Technologies’ single storage tier and pricing model as a unique offering in the market.
Gartner includes Wasabi Technologies in its Gartner Peer Insights platform within the Hybrid Cloud Storage and Public Cloud Storage Services markets. Products such as Wasabi Cloud NAS and Wasabi Hot Cloud Storage are listed and have received user reviews on the platform.
Wasabi Technologies is not mentioned in the available research from Forrester or Everest Group.
