monday.com’s mission is to help teams build a culture of transparency and empower them to achieve more and be happier at work. The company aims to provide a work operating system (Work OS) that gives anyone the power to build and improve how their organization runs. This is achieved through a low-code and no-code framework consisting of modular building blocks, which allows for the creation of custom applications and work management tools.
A key goal for monday.com is to shape the future of work by enabling organizations of any size to create their own custom apps in minutes. The company is focused on empowering businesses to scale by unlocking infinite possibilities through its AI vision. monday.com has a strong market reputation, evidenced by its recognition as a Gartner® Magic Quadrant™ Leader for its ability to execute and completeness of vision. It is also highly rated by users on various review sites.
Offerings, Capabilities, and Integrations
monday.com provides a cloud-based Work Operating System (Work OS) that allows organizations to build custom workflow applications. This platform is designed to be flexible and adaptable, enabling teams to plan, execute, and track their projects and everyday work. The core of monday.com’s offering is its visual and intuitive interface, which simplifies workflow creation and management through features like customizable boards, multiple views (Kanban, Gantt, calendar), and drag-and-drop functionality. A key competitive advantage for monday.com is its extensive automation and integration capabilities. The platform allows for the automation of repetitive tasks without requiring coding knowledge and integrates with a wide range of third-party applications, including Slack, Google Workspace, Microsoft Teams, Salesforce, and Adobe Creative Cloud. This ability to centralize work and connect with existing tools enhances efficiency and provides a unified workspace. The company’s focus on a no-code/low-code approach empowers non-technical users to create their own applications and workflows, fostering agility and transparency across teams and departments. This comprehensive and customizable nature of the Work OS gives monday.com a strong position in the market, appealing to a broad spectrum of industries and company sizes.
Products and Services
monday.com has expanded from a single project management tool to a multi-product company. Its flagship product is the monday.com Work OS, a platform that enables teams to create and customize their own work management solutions. Built on this Work OS are several distinct products tailored to specific business functions:
- monday work management: This is the core product for managing tasks, projects, and workflows to enhance team collaboration and productivity. It includes features for project and resource management, as well as handling requests and approvals.
- monday sales CRM: A customizable customer relationship management solution designed to manage all aspects of the sales cycle, from lead management to post-sales activities.
- monday dev: This product is built for product and development teams, supporting agile methodologies with features for sprint management, product roadmaps, and bug tracking.
- monday service: An enterprise service management platform that centralizes service operations across IT, business, and support teams, featuring AI-powered automations to streamline ticket handling and incident management.
- WorkCanvas: A digital whiteboard tool for brainstorming, visualizing workflows, and real-time collaboration.
- WorkForms: A tool that allows users to create personalized forms and surveys to gather and analyze organizational insights.
Recently, monday.com has introduced several AI-powered capabilities to enhance its offerings, including monday magic, an engine that creates workflows from a text prompt, and an AI assistant to automate tasks.
Target Customers
monday.com targets a wide range of customers, from individuals and small to medium-sized businesses (SMBs) to large enterprise clients. The platform’s flexibility makes it suitable for various industries, including marketing, IT, sales, operations, retail, media, and construction. The company serves teams across different departments such as project management, HR, product development, and customer support.
Target customers benefit from monday.com’s products and services in several ways:
- Small and Medium Businesses (SMBs) can leverage the platform to streamline processes, improve collaboration, and scale their operations efficiently without the need for extensive IT resources. The easy setup and ready-made templates allow for quick adoption.
- Enterprise clients benefit from the platform’s scalability, security features, and ability to manage complex, cross-functional projects and portfolios. For large organizations, monday.com helps to break down departmental silos, standardize processes, and gain high-level visibility into company-wide initiatives. Customer stories from companies like Wix and Officeworks highlight how the platform can support rapid growth and improve operational workflows.
Ultimately, any team that needs to collaborate on projects, track progress, and manage workflows can be considered a target customer for monday.com.
Cloud Integrations and Marketplaces
monday.com offers a range of cloud integrations and maintains a presence on major cloud marketplaces, allowing for extended functionality and streamlined workflows.
- Microsoft Azure: monday.com integrates with Microsoft Azure DevOps, enabling a two-way sync to manage and measure projects across business units on one platform. This allows for the alignment of development work with broader business plans. The integration helps to streamline workflows from R&D to other parts of the organization. monday.com is also available on the Microsoft Azure Marketplace, which facilitates the use of Microsoft Entra ID for managing user access and enabling single sign-on. Several Azure DevOps connector apps are available on the monday.com marketplace.
- Amazon Web Services (AWS): monday.com is listed on the AWS Marketplace. monday.com is an APN Advanced Technology Partner and utilizes Amazon Elastic Kubernetes Service (Amazon EKS) to manage its application servers and infrastructure, ensuring resilience and scalability. The company has been selected by AWS as a tool for collaboration in the digital workplace. Integrations are available for services like Amazon S3 and AWS Glue.
- Google Cloud: monday.com provides integration with Google Cloud Storage. The Google Cloud console offers a Monday connector to facilitate use within Google Cloud’s integration services. It is also possible to set up Single Sign-On (SSO) with monday.com using a Google Workspace account. While not a direct marketplace listing in the same vein as AWS and Azure, connectivity is achievable through various integration platforms.
Key People
- Co-Founder & Co-CEO: Roy Mann
- Co-Founder & Co-CEO: Eran Zinman
- Chief Financial Officer: Eliran Glazer
- Chief People and Legal Officer: Shiran Nawi
- Chief Product and Technology Officer: Daniel Lereya
- Chief Marketing Officer: Harris Beber
- Chief Revenue Officer: Casey George
- Chief Customer Officer: Adi Dar
Key Facts
- Headquarters Location: Tel Aviv, Israel
- Number of Employees: Approximately 2,508
- Annual Revenue: $1.10 Billion (TTM)
- Parent Company: None
- Subsidiary Companies: monday.com, Inc.
- Publicly Listed: Yes, on the NASDAQ stock exchange (MNDY)
Analyst Recognition
monday.com has been recognized by technology analyst groups Gartner and Forrester for its role in the collaborative work management and project management markets.
- Gartner has named monday.com a Leader in its 2024 Magic Quadrant for Collaborative Work Management for the second year in a row. In the 2024 report, Gartner positioned monday.com furthest for Completeness of Vision. Gartner also recognized monday.com as a Leader in the 2025 Magic Quadrant for Adaptive Project Management and Reporting, marking the fourth consecutive year for this recognition. In the 2025 report, monday.com was positioned highest in Ability to Execute and furthest in Completeness of Vision for the second year in a row.
- Forrester has identified monday.com as a Strong Performer in its evaluation of the Collaborative Work Management market.
