MAQ Software is a data and analytics services company focused on helping large organizations modernize business intelligence, analytics, and AI initiatives on Microsoft technologies. As a Microsoft Fabric Featured Partner, it combines consulting, engineering, and reusable accelerators to shorten the path from planning to production.
Its work centers on Microsoft Fabric, Power BI, Azure-based data and AI architectures, and embedded analytics. MAQ Software supports platform migration, real-time intelligence, governance, reporting optimization, and conversational analytics, positioning it as a delivery partner for enterprises that want faster time-to-value from Microsoft-centric data estates. The company also maintains packaged tools and marketplace offerings that help standardize deployment, improve report quality, and simplify adoption across business and technical teams.
Offerings, Capabilities, and Integrations
MAQ Software delivers services across agentic AI and machine learning, data and analytics, reporting and visualization, application modernization, cloud optimization, and security. Its Microsoft-centric delivery model covers Microsoft Fabric assessments and implementation, Power BI migration and optimization, governance design, user training, and center-of-excellence programs.
The company works across modern data ecosystems that include Azure services, Microsoft 365, and real-time components such as Azure Event Hubs, Event Grid, and Data Explorer. It also supports analytics architectures that connect Microsoft platforms with environments such as Snowflake and Databricks, helping clients unify data engineering, business intelligence, and AI workloads.
Products and Services
- Fabric Admin Agent: Autonomous capacity management for Microsoft Fabric administrators that monitors capacity health across tenants, detects anomalies in real time, forecasts demand, and surfaces actions before users are affected.
- AI-DataLens: Conversational analytics solution that lets users query structured data in natural language, generate charts and narratives, and uncover trends without writing SQL or DAX.
- EmbedFAST: Ready-to-deploy framework for embedding Power BI into enterprise applications without building custom embedding infrastructure from scratch.
- CertyFAST: Power BI quality-control toolkit that automates error detection, DAX formatting, documentation, and report review workflows to improve consistency before release.
- LoadFAST: Optimization toolkit for Power BI and Fabric environments that simplifies load testing, identifies performance bottlenecks, and helps teams tune capacity and report experience.
- MigrateFAST: AI-assisted migration accelerator for moving reports and data platforms from tools such as Tableau, SAP BusinessObjects, Crystal Reports, Qlik, Alteryx, and Informatica to Power BI and Microsoft Fabric.
- RTIFAST: Multi-tenant real-time intelligence accelerator for Microsoft Fabric that simplifies streaming data ingestion and reduces the cost and complexity of real-time analytics.
- IngestFAST: Template-driven ingestion framework that standardizes pipeline creation, accelerates onboarding of new data sources, and improves consistency and monitoring across ingestion workflows.
- Power BI Custom Visuals: Portfolio of 30+ Microsoft-certified custom visuals published on Microsoft AppSource to extend reporting beyond native Power BI visualization options.
- Whiz by MAQ Software: Power BI external tool for model and report analysis, DAX formatting, spell check, documentation, and UI consistency reviews.
- Text Analytics Engine: Prebuilt application for analyzing unstructured text from surveys, support channels, event feedback, and social media with sentiment, topic, and visualization outputs.
- BI Hub: A Centralized Reporting Platform: Web-based reporting portal that brings reports from multiple Power BI workspaces into a single searchable, embeddable experience for broader self-service analytics.
- Power BI Export Tool: Utility for exporting Power BI visuals in bulk to PowerPoint, PDF, or Excel to streamline presentation and reporting workflows.
Target Customers
MAQ Software primarily serves large enterprises, including Fortune 2000 and Global 2000 organizations, that are consolidating analytics on Microsoft Fabric and Power BI. Typical buyers include data platform leaders, BI teams, analytics organizations, Fabric administrators, and engineering groups that need to modernize legacy reporting estates, improve governance, or operationalize AI on trusted data foundations.
MAQ Software also targets independent software vendors and other product-led organizations that need embedded analytics, multi-tenant reporting, or real-time intelligence inside customer-facing applications. Its work spans industries including technology, retail, financial services, energy, healthcare, manufacturing, and other sectors with complex data and reporting environments.
Cloud Integrations and Marketplace
- Microsoft AppSource: MAQ Software publishes Power BI custom visuals and partner offerings on Microsoft AppSource, giving customers a discovery channel for Microsoft-focused analytics assets and consulting offers.
- Microsoft Azure Marketplace: MAQ Software lists packaged applications such as EmbedFAST and BI Hub, along with Microsoft Fabric and real-time intelligence consulting offers, on Microsoft Azure Marketplace.
Key People
- Rajeev Agarwal: Founder and CEO
- Arpita Agarwal: Principal Consultant
- Amrish Shah: Director of Application Services and Delivery
- Keshav Polepalle: Solution Architect and Director
- Ram Kumar: Senior Manager
- Megha Desai: Senior Project Manager
Key Facts
- Headquarters: Redmond, Washington, United States
- Employees: 1,900+
- Annual Revenue: $250M-$500M
- Parent Company: None
- Subsidiaries: MAQ India Private Limited; MAQ Software Hyderabad Private Limited
- Publicly Listed: Private