Dark Reading is a widely recognized and trusted online community for cybersecurity professionals. Its primary mission is to provide a platform for security researchers, CISOs, and technology specialists to connect and stay informed about the latest threats and challenges in the enterprise security landscape. Dark Reading aims to deliver timely, accurate, and informative content across various specialized topics, including application security, cloud security, risk management, and threat intelligence.
The publication has established a strong market reputation as a leading source of news, analysis, and expert commentary within the cybersecurity industry. Dark Reading accomplishes its goals by collaborating with subject matter experts, industry analysts, and security researchers to produce a wide range of content. This includes news articles, webinars, and virtual events that explore the techniques and tactics of online attackers and offer best practices for enterprise defense. Through its comprehensive coverage, Dark Reading seeks to equip security professionals with the necessary intelligence to protect their organizations.
Offerings, Capabilities, and Integrations
Dark Reading is a widely-read online resource for the cybersecurity community. Its primary offering is a platform for news, analysis, and educational content focused on cybersecurity threats, vulnerabilities, and technology trends. This positions Dark Reading as a key information hub for professionals in the field. The company’s capabilities extend to producing a variety of media and custom services that enable marketers to connect with its specialized audience. By providing a range of content formats and marketing solutions, Dark Reading has established itself as a prominent voice and a valuable partner for both cybersecurity professionals seeking information and vendors aiming to reach that audience.
Products and Services
Dark Reading’s products and services are centered around content and marketing solutions for the cybersecurity industry.
- Editorial Content: Dark Reading provides news, articles, and analysis on a wide range of cybersecurity topics, including cyber threats, vulnerabilities, and technology trends.
- Webinars: The company hosts and broadcasts webinars featuring cybersecurity experts discussing various topics such as threat detection, social engineering, and software vulnerabilities. These are often sponsored by cybersecurity vendors.
- Virtual Events: Dark Reading organizes virtual events that bring together IT security leaders, business executives, and cyber threat experts to discuss cybersecurity strategies and challenges.
- News Desk Interviews: The platform conducts and streams live interviews with researchers and cybersecurity professionals from major industry events like Black Hat.
- Commissioned Research Reports: Dark Reading collaborates with cybersecurity companies to produce and publish research reports on topics such as cyber risk assessment.
- Marketing and Advertising Services: Dark Reading offers a suite of marketing services to help cybersecurity vendors reach their target audience. These services include:
- Lead Generation
- Banner Advertising
- Native Advertising
- Custom Content
Target Customers
Dark Reading’s target customers can be divided into two main groups: a readership of cybersecurity professionals and a client base of cybersecurity vendors and marketers.
- Cybersecurity Professionals: This group includes IT security leaders, business executives, security analysts, and other professionals who rely on Dark Reading for information to stay informed about the latest cyber threats and security trends. These individuals benefit from the timely and expert-driven content to enhance their knowledge and make informed decisions in their roles.
- Cybersecurity Vendors and Service Providers: These are companies that want to market their products and services to the cybersecurity community. Dark Reading provides these vendors with a platform to reach a large and engaged audience of potential customers through its advertising and content marketing offerings.
Cloud Integrations and Marketplaces
Dark Reading does not have any cloud integrations.
Key People
- Editor-in-Chief: Kelly Jackson Higgins
- Executive Editor: Fahmida Y. Rashid
- Senior Editor: Becky Bracken
- Senior Editor: Robert Lemos
- Contributing Editor: Terry Sweeney
- Senior Managing Editor: Karen A. Spiegelman
- News Editor: Nate Nelson
Key Facts
- Headquarters Location: New York, NY
- Number of Employees: Approximately 113
- Annual Revenue: Estimated $23.2 million
- Parent Company: Informa Tech
- Subsidiary Companies: None
- Publicly Listed: No
Analyst Recognition
Dark Reading is a news and analysis publication focused on the cybersecurity industry. As a media outlet, it is not a technology vendor and is therefore not included in technology category reports from analyst groups such as Gartner, Forrester, IDC, and Everest Group. These firms evaluate and rank companies that provide products and services, not publications.
While Dark Reading is not recognized as a vendor by these analyst groups, it frequently reports on their research and findings. Articles published by Dark Reading often cite data and analysis from Gartner, Forrester, IDC, and Everest Group to inform its readership about trends and developments in the cybersecurity market. Dark Reading also collaborates with technology companies and analyst firms on sponsored content like surveys and white papers.
