CentralReach’s mission is to provide the leading software and services platform to help children and adults diagnosed with autism and related Intellectual and Developmental Disabilities (IDD)—and those who serve them—unlock potential, achieve better outcomes, and live more independent lives. CentralReach is committed to leveraging technology to support these individuals and address the growing autism and IDD care gap. The company aims to revolutionize how the lifelong journey of autism and IDD care is tech-enabled at home, school, and work for all services, including Applied Behavior Analysis (ABA) and multidisciplinary therapies such as speech and occupational therapy.
CentralReach’s goals include ongoing product advancement, maintaining market-leading industry expertise, and ensuring world-class client satisfaction. The company strives to propel the autism and IDD care industry into a new era of excellence through cutting-edge technology and a culture devoted to serving the neurodiverse population. A key objective is to empower therapy providers, educators, and employers to scale the delivery of ABA and related therapies. CentralReach focuses on developing and delivering tools that enable users to provide care and run their practices effectively and efficiently.
CentralReach is recognized as the leading provider of autism and IDD care software. It is known for its complete, end-to-end software and services platform rooted in ABA. The company has been named a Top Impact Company and a Top Healthcare Company by Real Leaders, highlighting its impact on the autism and IDD care space. Trusted by a large number of professionals globally, CentralReach is noted for its commitment to the autism and IDD community and for driving innovation in the field.
Offerings, Capabilities, and Integrations
CentralReach provides a comprehensive, end-to-end software and services platform specifically designed for Autism and Intellectual and Developmental Disabilities (IDD) care. Its offerings span practice management, clinical data collection, AI-powered scheduling, billing services, and learning management. This integrated approach allows CentralReach to streamline workflows, improve operational efficiency, and enhance clinical outcomes for its users. The company’s focus on Applied Behavior Analysis (ABA) and its commitment to ongoing product advancement, including the development of AI-powered tools, give CentralReach a competitive edge in serving therapy providers, educational institutions, and neurodiversity employment settings. CentralReach’s reputation is built on providing intuitive solutions that support the entire lifecycle of autism and IDD care, aiming to help individuals achieve better outcomes and live more independent lives.
Products and Services
- Practice Management Software: This software streamlines administrative tasks for ABA and therapy practices, including patient information management, billing and claims, appointment scheduling, and document management. It aims to improve operational efficiency and reduce administrative burdens.
- Clinical Data Collection: CentralReach offers tools for ABA data collection, allowing clinicians to digitally create programs, modify client targets, and collect data across various developmental domains. This includes features for progress monitoring and creating reports.
- CR ScheduleAI: An AI-powered scheduling solution designed to optimize and automate complex scheduling needs for ABA practices, improving care coordination and therapist capacity.
- Billing and Revenue Cycle Management: CentralReach provides solutions to manage billing, claims, and reimbursements, aiming to increase cash flow and ensure audit readiness. This includes real-time claims tracking and analytics.
- Learning Management System (LMS): This system, known as CR Institute, offers customizable training modules, progress tracking, and automated assessments for staff development and continuing education for behavior analysts and technicians.
- CR NoteGuardAI: A new AI-powered copilot designed to ensure clinical session notes are payer-compliant and audit-proof by generating, auditing, and fixing notes.
- CR ClaimCheckAI: A forthcoming solution (as of July 2024) that audits, quarantines, and fixes payer-specific claims to maximize clean claim rates.
- CR MobileAI: Provides AI-generated session summaries that clinicians can review, edit, and approve.
- CentralReach Essentials (formerly Behaviorsoft): An intuitive, all-in-one digital platform tailored for startups and small ABA practices with fewer than 50 employees. It offers a streamlined solution for managing digital records and ABA operations.
- CR Advanced Business Intelligence: An analytics solution providing enhanced dashboarding capabilities and reporting directly within the CentralReach platform.
- Mobile Applications: CentralReach offers mobile apps for both Android and iPhone, providing features like HIPAA-secure messaging and check-in/out capabilities.
- Marketplace: A platform where clinicians can share lessons, assessments, and other materials.
- Assessments: Integration with autism and IDD assessments.
CentralReach’s flagship offerings revolve around its integrated EMR/EHR and practice management platform, which forms the core of its end-to-end solution. New products like CR NoteGuardAI and CR ClaimCheckAI highlight CentralReach’s focus on leveraging AI to enhance productivity and compliance for its users.
Target Customers
CentralReach’s target customers are primarily organizations and professionals involved in Autism and Intellectual and Developmental Disabilities (IDD) care. This includes:
- ABA (Applied Behavior Analysis) Therapy Practices: CentralReach provides solutions for both large, enterprise-level ABA providers and small to startup practices. These customers benefit from streamlined practice management, clinical data collection, billing, and scheduling tools designed specifically for ABA workflows.
- Multidisciplinary Therapy Providers: Clinics offering services such as speech therapy, occupational therapy, and other related therapies also utilize CentralReach’s platform. They benefit from the integrated system for managing various aspects of their practice.
- Special Education Providers: CentralReach offers solutions for K-12 schools and special education programs to help manage Individualized Education Programs (IEPs), behavior data collection, and curriculum. These tools aim to transform special education programs and drive learner success.
- Neurodiversity Employment Services: CentralReach provides solutions to support individuals with autism and IDD in workplace settings, empowering them to achieve independence.
These target customers benefit from CentralReach’s end-to-end platform by gaining efficiencies in their operations, improving clinical documentation and data-driven decision-making, enhancing compliance, and ultimately aiming to improve outcomes for the individuals they serve. The software helps automate administrative tasks, allowing clinicians to focus more on client care.
Cloud Integrations and Marketplaces
CentralReach utilizes multiple cloud platforms for its operations and offers integrations to enhance its services. CentralReach’s platform is hosted on Amazon Web Services (AWS) and also leverages Google Cloud Platform. Its technology stack includes Microsoft Azure.
- Microsoft Azure: CentralReach is listed on the Microsoft Azure Marketplace. CentralReach works with Microsoft Entra ID (formerly Azure Active Directory) to support enterprise-class single sign-on, allowing users to sign in with their organizational accounts hosted in Active Directory. The configuration is facilitated by a step-by-step user interface provided by Microsoft Entra ID.
- Amazon Web Services (AWS): CentralReach utilizes AWS for its infrastructure to ensure resilience, cybersecurity, and HIPAA compliance. CentralReach is a technology partner with AWS. While not a direct marketplace listing for CentralReach’s core software, CentralReach has collaborated with MongoDB, whose services are available on AWS, to enhance its AI capabilities.
- Google Cloud Platform (GCP): CentralReach’s CR Essentials product leverages the Google Cloud Platform. CentralReach is not currently listed on the Google Cloud Marketplace based on a search for “CentralReach” on the marketplace.
Beyond these major cloud providers, CentralReach integrates with various other third-party systems and platforms to extend the functionality of its EMR and practice management software. These include:
- Change Healthcare: For aspects such as claims processing.
- Simple Fractal: An automation provider for the autism and IDD space, focusing on billing, scheduling, and compliance.
- Collectly: An AI-powered patient billing and engagement solution.
- LeadSquared: For client engagement and tracking, integrating with CentralReach’s EMR.
- Nuvei: A payment technology partner.
- AI.Measures: For evidence-based, norm-referenced assessments.
- Apploi: A healthcare workforce platform for hiring and onboarding.
- DocuSign, Mailchimp, Constant Contact, Google Keep: Through integration platforms like airSlate for data transfer and workflow automation.
- QuickBooks and NetSuite: CentralReach has transitioned from QuickBooks to NetSuite for its financial and ERP (Enterprise Resource Planning) system, and NetSuite allows for integrations with other business systems like Avalara for sales tax management.
CentralReach also has a “Marketplace” section on its own website, which features courses and services from approved vendors rather than cloud software listings.
Key People
- Chief Executive Officer: Chris Sullens
- Chief Financial Officer: Rick Russo
- Chief Product Officer: Cheryl Michael
- Chief Technology Officer: Sean Banerjee
- Chief Operating Officer: Clark Convery
- Chief Revenue Officer: Drew Hamilton
- Chief Marketing Officer: Karen Bucks (Also referred to as Karen Parisi)
- SVP, Chief Legal & Compliance Officer: Perry Pappas
- SVP of People: Toni-Lynn Alfano
Key Facts
- Headquarters Location: Fort Lauderdale, FL.
- Number of Employees: Approximately 346 – 400.
- Annual Revenue: Approximately $175 million (projected for the twelve months ending June 30, 2026).
- Parent Company: Roper Technologies, Inc.
- Subsidiary Companies: Approximately 10, including Behavior Science Technology Inc., SiLAS, and LiftEd.
- Publicly Listed: No (CentralReach is a private company, acquired by Roper Technologies, Inc., which is publicly listed).
Analyst Recognition
Based on available information, CentralReach is not prominently featured in recent public reports from Gartner, Forrester, IDC, or Everest Group under specific technology categories these analyst groups typically cover. While some search results mention these analyst firms in proximity to CentralReach or its partners, they do not indicate direct recognition of CentralReach within a defined market category by these specific groups. For example, a partner of CentralReach, Apploi, was recognized by GetApp, a Gartner company, for talent management software. Another result mentions that a company called “Centro” (not CentralReach) was recognized as an Aspirant in Everest Group’s PEAK Matrix® for CXM Service Providers. There is also a mention of IDC in a list of remote data-driven marketing companies that includes CentralReach, but this does not constitute an analyst recognition of CentralReach by IDC in a specific technology category.
CentralReach does highlight various other awards and recognitions it has received from other organizations on its website and in press releases.
