CDW Corporation’s purpose is to make technology work so people can do great things. The company’s mission is to help its customers achieve their goals by delivering integrated IT solutions and services that optimize their technology investments. This customer-centric approach focuses on understanding the unique needs of each organization and acting as a trusted advisor to navigate the complexities of the IT market. CDW serves a wide range of customers in the business, government, education, and healthcare sectors in the United States, the United Kingdom, and Canada.
CDW’s vision is to be the leading IT solutions provider in the markets it serves, recognized for its expertise, customer focus, and commitment to excellence. The company has a reputation for being a major IT reseller and is known for its business-to-business sales model. It is considered a leading solutions provider and has been recognized for its growth, which has consistently outpaced the market. The company’s culture, known as “The CDW Way,” emphasizes values such as passion, integrity, respect, and empowerment.
Offerings, Capabilities, and Integrations
CDW Corporation is a multi-brand provider of information technology solutions, serving business, government, education, and healthcare customers in the United States, the United Kingdom, and Canada. The company’s offerings range from hardware and software to integrated IT solutions. CDW’s competitive edge lies in its ability to help customers navigate the complex IT market and maximize the return on their technology investments. This is achieved through a combination of technical expertise, extensive product knowledge, and strong relationships with over 1,000 technology brands. CDW provides customized technology solutions that address specific customer needs, positioning itself as a full-service IT partner. This holistic approach, which includes consulting, design, implementation, and ongoing management services, allows CDW to deliver end-to-end solutions that are scalable and secure.
Products and Services
CDW offers a broad portfolio of products and services that includes hardware, software, and integrated IT solutions. The company’s offerings are categorized into several key areas:
- Hardware: CDW provides a wide range of hardware including notebooks, mobile devices, desktop computers, network communications equipment, servers, and storage devices.
- Software: The company offers various software for business applications, communication, graphics and design, networking and servers, operating systems, security, and virtualization.
- IT Solutions: CDW delivers integrated IT solutions in areas such as security, cloud computing, hybrid infrastructure, and digital experience.
- Cloud Solutions: CDW’s cloud services cover the full lifecycle, including migration, cloud-native development, and multicloud management. The company assists organizations in adopting cloud strategies to enhance cost optimization, innovation, and security.
- Cybersecurity Solutions: CDW provides a comprehensive set of threat and vulnerability management solutions, including penetration testing, vulnerability management, and incident response. The company also offers solutions for cyber resilience and Zero Trust architecture.
- Networking Solutions: CDW’s networking solutions include wireless networking, software-defined networking (SDN), and network modernization to ensure reliable connectivity.
- Services: CDW offers a range of services including professional and managed services. CDW Amplified™ Services assist with designing, orchestrating, and managing technology environments. The company also provides managed services for applications, cloud, and infrastructure.
Target Customers
CDW serves a diverse customer base across various sectors, including business, government, education, and healthcare. The company caters to organizations of all sizes, from small businesses and startups to large corporations. CDW’s customer-centric approach focuses on providing tailored solutions to meet the specific IT needs of each sector.
- Business: CDW serves small, medium, and large businesses, helping them to enhance operational efficiency and achieve strategic goals through technology.
- Government: Through its specialized division, CDW-G, the company provides IT solutions to U.S. governmental entities, including local, state, and federal governments.
- Education: CDW’s education-focused offerings empower K-12 institutions and higher education with solutions for classroom modernization, cybersecurity, and device access.
- Healthcare: The company provides technology solutions to healthcare organizations, addressing their unique IT challenges.
These target customers benefit from CDW’s broad range of products, technical expertise, and customized solutions, which help them to manage IT infrastructure, enhance cybersecurity, and maximize their return on technology investments.
Cloud Integrations and Marketplaces
CDW offers a range of cloud integration services and maintains a significant presence on major cloud marketplaces, providing customers with both solutions and the expertise to deploy and manage them.
- Microsoft Azure Marketplace: CDW provides multiple offerings on the Azure Marketplace. This includes the CDW App for Microsoft Entra ID, which allows for user access and password vaulting for CDW subscriptions. CDW also offers its CloudCare Managed Service for Azure, a flexible managed service solution. Additionally, CDW provides the Microsoft Azure VMware Solution, enabling customers to run their VMware workloads natively on Azure. CDW is positioned as a key partner for leveraging Azure Marketplace, assisting with integration, customization, and deployment.
- AWS Marketplace: CDW has a variety of services available on the AWS Marketplace. These include CDW AWS Managed Services – Essential Tier, which provides 24/7 operational support and cloud optimization. Another key offering is CDW Disaster Recovery (DR) for AWS, which helps minimize downtime and data loss for on-premises and cloud-based applications. CDW is an AWS Premier Tier Services Partner and an AWS Marketplace Skilled Consulting Partner, facilitating the procurement of software and services through the AWS Marketplace Consulting Partner Private Offer (CPPO) program.
- Google Cloud Marketplace: CDW has a presence on the Google Cloud Marketplace, enabling customers to procure and deploy SaaS solutions. CDW is a Google Cloud Premier Partner and a Managed Services Provider (MSP), with specializations in areas like Data Analytics, Application Development, and Cloud Migration. The company actively works with customers to transact through the Google Cloud Marketplace, indicating a strategic focus on this platform.
Key People
- Chair and Chief Executive Officer: Chris Leahy
- President, International & Vice Chair: Chris Corley
- Chief Commercial Officer and Executive Vice President: Liz Connelly
- Chief Financial Officer and Executive Vice President, Enterprise Business Operations: Al Miralles
- Chief Growth and Innovation Officer and Executive Vice President: Sona Chawla
- Chief Human Resources Officer and Executive Vice President, Coworker Success: Kate Sanderson
- Chief Legal Officer and Executive Vice President, Risk and Compliance: Frederick Kulevich
- Senior Vice President and Chief Marketing and Digital Officer: Anand Rao
- Senior Vice President, Strategy & Corporate Development: Michael Drory
- Chief Technology Officer & Senior Vice President: Sanjay Sood
- Vice President, Controller and Chief Accounting Officer: Peter Locy
Key Facts
- Headquarters: Vernon Hills, Illinois.
- Number of Employees: 15,100.
- Annual Revenue: $21.33 billion.
- Parent Company: None.
- Subsidiary Companies: CDW has several subsidiaries, including CDW LLC, CDW Finance Corporation, and Sirius Computer Solutions, Inc.
- Publicly Listed: Yes, on the NASDAQ Global Select Market (Ticker: CDW).
Analyst Recognition
CDW has been recognized by industry analyst firms for its services and market presence.
- IDC has positioned CDW as a Major Player in the IDC MarketScape for Worldwide Cybersecurity Consulting Services 2024 Vendor Assessment. This recognition considers CDW’s capabilities in providing comprehensive end-to-end support to mitigate risk for its clients. The IDC MarketScape report suggests that enterprises of varying sizes and maturity levels in North America and the United Kingdom could consider CDW for assistance with investment rationalization, zero trust, cloud security, and regulatory compliance.
- Gartner included CDW in its Global Top 100 IT Vendors list for 2022.
There is no recent information available from Forrester or Everest Group recognizing CDW in their primary research reports such as the Forrester Wave or the Everest Group PEAK Matrix.
